Privacy Policy


Yellow Car Services takes the responsibility of your privacy seriously and complies with the General Data Protection Regulation 2018 (GDPR). When you use Yellow, you trust us with your information and we are committed to keeping that trust. The policy below describes what information we collect, how it is used, your rights and the lawful basis that permits us to process this information

Your privacy is important to us and we value your right to remain anonymous. We have therefore established the following policy in regards to your privacy.

What informaton is collected

We, at Yellow Car Services Ltd are known as the ‘Controller’ of any personal data you provide to us. We collect basic personal details about you which includes your title, first name, last name, telephone no, email address, location data (mobile booking app). Any customer payment card details are stored on the mobile app and any payments are processed/stored on Sagepay’s secure system. Any card payments taken over the phone are processed via a Verifone card machine which does not store any card details once the transaction is processed. We record and store CCTV footage for the safety of our customers and staff and also for crime prevention purposes.

Why we need your information

To provide ground transportation services and to alert you via SMS messages when your private hire vehicle is dispatched and the driver is outside your collection address. For your safety and security, within these SMS messages, the following details are provided, driver name, badge number, vehicle details, in accordance to Transport for London (TFL) regulations.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.